Inbound Sales Executive

November 30, 2023
  • Remuneration: Market-related based on experience (basic + commission)
  • Location: Johannesburg
  • Education level: Secondary/Tertiary
  • Job level: Mid
  • Type: Permanent

About Bridgement

Bridgement is breaking down the barriers to access finance for small businesses in South Africa. Traditional loans from banks and other lenders have a slow application process, have strict criteria, require a lot of documentation, and inflexible terms. In contrast, we use cutting-edge technology and artificial intelligence to offer flexible finance online, with a 2-minute application, no documentation required, and a decision in a matter of hours. We’re a well-funded fintech start-up, backed by Capricorn and the greater Yellowwoods group, best known for their investments in and ownership of Nandos, Hollard, Clientèle, Direct Axis, and Budget Group. Having won several awards recently, including Xero’s App of the Year award, we are proud to be recognised by worldwide brands as a trusted and valued business.

Roles & Responsibilities

In the role of Inbound Sales Executive, you will be responsible for engaging with incoming leads, fostering relationships, and converting them into satisfied customers of Bridgement. You will need to have a good understanding of businesses’ various working capital needs and help them obtain the finance they need to grow their businesses. The relationships will not end on initial acquisition, as you will be responsible to also build long term relationships with these clients.

You will be:
  • Actively engaging with inbound leads and inquiries, understanding their financial needs, and presenting our business finance solutions.
  • Building and nurturing relationships with clients and potential clients, guiding them through our service offerings.
  • Efficiently managing the sales pipeline, from initial contact to closing deals, upselling and retaining the customers.
  • Assisting customers in completing their applications, including guiding them through the online application process and ensuring application completeness.
  • Working autonomously, managing your time effectively to maximize sales opportunities.
  • Achieving monthly sales targets through proactive engagement and follow-ups.
  • Utilizing our CRM and analytical systems for efficient customer management and communication.


You will need to:
  • Have a minimum 2 years’ sales/account management experience.
  • Be dynamic with high-energy and able to establish rapport with customers.
  • Have good business acumen and be able to hold conversations with business owners and answer difficult questions.
It will be useful to have although not absolutely required:
  • A tertiary degree
  • Experience in related or similar sectors (for example: lending, trade-finance, banking, insurance, accounting or technology/software sectors)
  • B2B (business-to-business) sales experience is preferred


  • In addition to a competitive salary, we also provide:
    • An opportunity to be a part of one of the most exciting, growing fintech startups
    • A smart, fun and diverse team
    • A lovely office in Melrose Arch with great coffee, complimentary snacks, a putting green, Playstation and much more
    • Amazing employee benefits including life insurance, disability + critical illness, income protection and gap cover, as well as other benefits like psychological, physical, financial wellbeing and legal support

Ready to Apply?

If you think you’re the right person, please send your CV to [email protected]

We look forward to hearing from you!